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Albert Schor, CEO and Co-founder

Albert Schor is an entrepreneur and founder in the medical health industry with more than 20 years in business leadership. Albert is experienced in all aspects of business creation, operation, finance, and management.

Albert received his MBA from the Recanati Business School at Tel Aviv University and his B.Sc. in life science from the Hebrew University.


Imri Mizrahi, Co-founder

Imri Mizrahi is an entrepreneur and co-founder of MOA TALICS. In 2008, Imri established the medical distribution company Elul Medical Co., with a large client base, including the Ministry of Defense.

Imri is an expert in the distribution and sale of medical devices, pharmaceuticals, and supplements. As CEO, he has lead Elul through many successful launches.


Mike Teiler 

Mike Teiler received his training in Pharmacy at the Hebrew University of Jerusalem, where he earned his B. Pharm degree. He served over 30 years in the pharmaceutical industry, primarily in R&D and Project and Portfolio Management, including nearly 24 years with Teva Pharmaceuticals and six years with Taro Pharmaceuticals.

Mike's last two roles were as VP R&D for the Teva International Group, and Group VP, Portfolio Management at Taro.


Iris Shahar

Dr. Shahar has 20 years of experience in the industry in digital health, medical device studies, and pharmaceutical R&D.

Dr. Shahar holds a Ph.D. in Microbiology from the Medical School at Tel-Aviv University, and an MHA in Management of Health and Administration from The Recanati Business School at Tel Aviv University.

Medical Advisor


Esther ( Ettie) Granot MD

A graduate of the Hebrew University-Hadassah Medical School in Jerusalem and Professor (Emeritus) of Pediatrics at the Faculty of Medicine of the Hebrew University , Jerusalem. 

Specialist in Pediatrics, Gastroenterology , Nutrition and Hepatology. 

Prof. Granot served as Head of Pediatric Gastroenterology at the Hadassah Medical Center , Jerusalem and as Director of the Division of Pediatrics at Kaplan Medical Center , Rehovot. She currently heads the Pediatric Liver Disease Service at Kaplan Medical Center. 

Among her various academic positions at the Faculty of Medicine of the Hebrew University, Prof. Granot served as Chairperson of Pediatric Studies. Basic science research has focused mainly on lipoproteins and fatty acid metabolism. Other research areas include GI infectious diseases and malabsorption disorders. 

Prof. Granot was a visiting research scientist at the Lipids Research Program, Columbia University , NY and visiting professor at the Liver Transplant Research Lab, Mount Sinai  Medical Center, NY. 

Her list of publications includes over 120 peer-reviewed papers and chapters in books. 

Prof. Granot also has an MHA degree ( Master’s in Health Administration) from Ben Gurion University.

In 2014 she was awarded the prestigious Israel Medical Association Prize for Outstanding Scientific Medical Contribution, highlighting outstanding clinical and research achievements, excellence in teaching of medicine and being an exceptional role model. 

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